The Ministry of Tourism and Crafts (MTA) and Stephen Business School (SBS) signed a partnership agreement early this week in Antananarivo aimed at strengthening the skills of tourism and crafts professionals in Madagascar. The agreement, signed by Minister Marie Lucie Vololoniaina and Daniel Saramandif, international tourism consultant and president of the Association of Tourism Professionals, establishes a framework for strategic collaboration between the two parties.
The partnership includes conducting a training needs analysis among sector operators, designing tailored training programs, and implementing joint actions to support the professionalization of tourism and crafts professions. Under this convention, the ministry will provide institutional support by facilitating the distribution of a needs assessment questionnaire and ensuring centralization of collected data. Stephen Business School will contribute its academic expertise, develop targeted training programs, and offer twelve scholarships to the Malagasy State, represented by the ministry.
Through this initiative, both partners aim to better meet the expectations of professionals, improve service quality, and contribute to sustainable development of the Madagascar destination.